Our Favorite Queer-Owned Sex Toy Brands to Celebrate Pride

June 13, 2025

At SugarX, we believe pleasure is political—and nothing feels quite as good as supporting queer-owned brands that are changing the game in the sex toy industry. Pride isn’t just a month-long party (though we do love a good party), it’s a time to honor visibility, expression, and joy in all its forms, including pleasure.

If you are curious about what queer-led innovation feels like, these brands are built on love, inclusivity, and damn good design. Why not shop your values and get off in the process? Let’s go!

Cute Little Fuckers

Designed for every body and every kind of play.

This queer-owned, trans-owned and disabled-owned brand takes pleasure seriously, but never forgets to have fun. Their gender-inclusive sex toys (like Zeep, Shimmer, Starsi, and Jix) are designed for all bodies, all orientations, and all expressions of desire. Playful, body-safe, and unabashedly queer, Cute Little Fuckers makes it clear: sex toys should never be boring or binary.

Shop Cute Little Fuckers at SugarX

Banana Pants

Grinding pillows and harness gear with purpose.

Banana Pants is woman and non-binary owned company that proudly creates sex toys and accessories that center queer pleasure, strap-on intimacy, and all things grindy and good. Their signature dildo base cushions (like Honeybunch and Bumpher) are a total game-changer for strap-on stimulation.

Explore Banana Pants on SugarX

b-Vibe

Anal play for all, with education to match.

While not exclusively queer-owned, b-Vibe has consistently collaborated with queer creators and educators to make anal play inclusive, approachable, and fun. From beginner butt plugs to remote-controlled anal toys, b-Vibe empowers everyone to explore backdoor pleasure without shame or confusion, no matter your experience level.

Discover b-Vibe’s collection at SugarX

Why Supporting Queer-Owned Sex Toy Brands Matters

Because representation matters. Buying from queer-owned businesses is a tangible way to support inclusive innovation in the world of sex toys. These creators aren’t just filling gaps in the market, they’re rewriting the rules of pleasure with intention, accessibility, and joy at the center.

So this Pride Month (and beyond), shop like it matters, because it does. Shop small. Shop queer. Shop sexy.